A combination of these free graphic design tools are all you need to easily design your own logo and brand identity!

Often in the entrepreneurial space, there’s this misconception that you need to have access to (and know how to use) expensive and complex tools like Adobe Creative Suite, or hire a designer in order to be able to have gorgeous brand that gets noticed, and helps you grow your business.

And while those high end design tools and designers certainly have their place, they are not necessary for everyone.

Here’s the thing – when you’re just starting your business, you do not need to go out and hire an expensive designer to create your brand and website graphics.

Actually, I believe quite the opposite.

It’s so essential that you take the time to get to know your brand yourself first, and bring it to life based on YOUR vision.

Will it be perfect? No.

Will it be a beautiful as a designer would make it?  No.

But will it help you get more clarity on your vision, and how you want to show up for your audience?  Hell, yes it will.

I believe that personal branding is something that everyone should take their own responsibility for, and that is why I created my course, Simple Brand Academy.  To teach early-stage entrepreneurs everything they need to know in order to create a personal brand that looks professional, helps them establish credibility and authority, and doesn’t make them look like an amateur disaster.

Whether or not my course Simple Brand Academy is right for you, I wanted to share a round-up of some free tools that are introduced and demonstrated in the course.  These are some of the BEST free tools that anyone can use in the development of their brand.

Here are some of my favorite free design tools with a brief explanation of what they can be used for, in no particular order:

Coolors –
Color palette generator helps you choose a 5-color “perfect” palette based on your Mood Board, a photo you upload or just your colors preferences.

Dafont –
Search thousands of fonts, many of which can be used in your branding efforts.  Note, some are only for free personal use, but many of 100% free!

Google Fonts –
An intuitive and robust collection of open source designer web fonts you can integrate into any design project seamlessly—no matter where you are in the world.

Unsplash –
The internet’s best source of freely usable images, wallpapers, textures and more!  The image library is continuously evolving, so check back often.

PicTap Go –
This mobile app is a simple, fun and fast photo editing app.  Over 70 filters, crop, rotate and easy social sharing.

Vecteezy –
This amazing tool allows you to edit SVG (vector) files, meaning you can change the color & shape to suit your brand.  Vecteezy also gives you the ability to create rounded text!

Inkscape –
a powerful & free vector editing tool that may be more appropriate for an experienced designer, but fun to try out if you’re curious!

Zamzar – 
I use this tool in conjunction with Vecteezy, as it allows me to convert EPS and AI files (from places like Adobe Stock and Creative Market) to SVG format.

Canva –
I’d be remiss to leave this one out of the mix. With thousands of templates to choose from, create all your social media and print graphics easily and efficiently!

Snappa –
Similar to Canva but not quite as robust, Snappa has some great customize-able background patterns and icons that you can incorporate into your brand elements!

IconsFlow –
Customize more than 200,000 icons that will rock your creative projects and interfaces!

Creative Market Free Goods –
While most of Creative Markets products are paid, I’ve amassed quite the collection of elements over the years just by downloading the weekly “Free Goods”.

Remove.bg –
Ever wished you could remove the background from a photo of yourself?  This website lets you do just that, and it’s remarkably effective!

Techsini –
Wondering how people get those awesome computer, iPad, iPhone mockups with their webpages showing?  Just type your URL into Techsini and watch them magically appear!

Luna Pic –
I have one of my students to thank for this gem.  If you have the free version of Canva and therefore can’t download “transparent” background files, this tool will let you do that!!  Brilliant.

Since I have an inkling that you’re a pretty smart person, I know that you can look each of these awesome free design tools up on the good old Google and teach yourself how to use it!

With that said, I’d love to guide you through my unique DIY brand design process and show you step-by-step how you can use all of these tools to create the brand of your dreams!  I cover almost all of these tools inside of Simple Brand Academy, and also demonstrate how to use them via my DIY Design Alliance #designdemos.

Learn more at www.simplebrandacademy.com.